ColourPop Pretty Fresh Creamy Concealer in Medium 90 W stands upright, revealing its hydrating hyaluronic formula; clear tube with blush-pink cap set against two wide warm medium beige swatches on a white background. ColourPop Pretty Fresh Creamy Concealer in Medium 90W perfects a model’s complexion, showing smooth, natural coverage under the eyes and cheeks; a studio close-up on a beige backdrop highlights the warm medium shade’s skin-like finish. ColourPop Pretty Fresh Creamy Concealer in Fair 05 W swatched on an arm and compared across multiple skin tones, with a peach-capped tube held in hand against a soft beige background to showcase the full shade range. Model’s face shows before-and-after coverage using ColourPop Pretty Fresh Creamy Concealer in Medium 83 C, evening skin tone and softening dark spots; unretouched side-by-side close-up with icons for hyaluronic acid, vegan, dermatologist tested. Fair 05 W ColourPop Pretty Fresh Creamy Concealer showcasing natural, skin-like coverage in a diverse model grid, with hyaluronic acid, vegan, and dermatologist-tested callouts on a beige backdrop. ColourPop Pretty Fresh Creamy Concealer, shade Light 50 W, standing with the full shade range in neat rows; frosted tubes with blush-pink caps and peach blending sponges scattered on a nude background. ColourPop Pretty Fresh Tinted Moisturizer in Medium Dark 14 W sits among matching Pretty Fresh foundation, concealer, and a powder compact in a nude flat lay, showcasing the hydrating hyaluronic acid formula and warm medium-dark coverage.
ColourPop Pretty Fresh Creamy Concealer in Medium 90 W stands upright, revealing its hydrating hyaluronic formula; clear tube with blush-pink cap set against two wide warm medium beige swatches on a white background.
ColourPop Pretty Fresh Creamy Concealer in Medium 90W perfects a model’s complexion, showing smooth, natural coverage under the eyes and cheeks; a studio close-up on a beige backdrop highlights the warm medium shade’s skin-like finish.
ColourPop Pretty Fresh Creamy Concealer in Fair 05 W swatched on an arm and compared across multiple skin tones, with a peach-capped tube held in hand against a soft beige background to showcase the full shade range.
Model’s face shows before-and-after coverage using ColourPop Pretty Fresh Creamy Concealer in Medium 83 C, evening skin tone and softening dark spots; unretouched side-by-side close-up with icons for hyaluronic acid, vegan, dermatologist tested.
Fair 05 W ColourPop Pretty Fresh Creamy Concealer showcasing natural, skin-like coverage in a diverse model grid, with hyaluronic acid, vegan, and dermatologist-tested callouts on a beige backdrop.
ColourPop Pretty Fresh Creamy Concealer, shade Light 50 W, standing with the full shade range in neat rows; frosted tubes with blush-pink caps and peach blending sponges scattered on a nude background.
ColourPop Pretty Fresh Tinted Moisturizer in Medium Dark 14 W sits among matching Pretty Fresh foundation, concealer, and a powder compact in a nude flat lay, showcasing the hydrating hyaluronic acid formula and warm medium-dark coverage.
ColourPop Pretty Fresh Creamy Concealer in Medium 90 W stands upright, revealing its hydrating hyaluronic formula; clear tube with blush-pink cap set against two wide warm medium beige swatches on a white background. ColourPop Pretty Fresh Creamy Concealer in Medium 90W perfects a model’s complexion, showing smooth, natural coverage under the eyes and cheeks; a studio close-up on a beige backdrop highlights the warm medium shade’s skin-like finish.
ColourPop Pretty Fresh Creamy Concealer in Fair 05 W swatched on an arm and compared across multiple skin tones, with a peach-capped tube held in hand against a soft beige background to showcase the full shade range.
Model’s face shows before-and-after coverage using ColourPop Pretty Fresh Creamy Concealer in Medium 83 C, evening skin tone and softening dark spots; unretouched side-by-side close-up with icons for hyaluronic acid, vegan, dermatologist tested.
Fair 05 W ColourPop Pretty Fresh Creamy Concealer showcasing natural, skin-like coverage in a diverse model grid, with hyaluronic acid, vegan, and dermatologist-tested callouts on a beige backdrop.
ColourPop Pretty Fresh Creamy Concealer, shade Light 50 W, standing with the full shade range in neat rows; frosted tubes with blush-pink caps and peach blending sponges scattered on a nude background.
ColourPop Pretty Fresh Tinted Moisturizer in Medium Dark 14 W sits among matching Pretty Fresh foundation, concealer, and a powder compact in a nude flat lay, showcasing the hydrating hyaluronic acid formula and warm medium-dark coverage.

Pretty Fresh Hyaluronic Creamy Concealer

Medium 90 W

4.7
Rated 4.7 out of 5 stars
1,079 Reviews

Medium 90 W - Warm medium

🐰 Cruelty-free
🍦 Super creamy
🥼 Dermatologist tested
💧 Hydrating
💌 Long-lasting
☀️ Full coverage
🦋 Natural finish

review

4.7
Rated 4.7 out of 5 stars
Based on 1,079 reviews
1,079 reviews
  • Ava C.
    Verified Buyer
    Reviewing
    Fair 10 N
    I recommend this product
    Rated 5 out of 5 stars
    5/25/26
    Never lets me down

    This concealer is my old reliable product. I’ve been using it for years and haven’t given a thought to looking for something else. The shade matches me perfectly, and it goes on my under eyes almost every day. No complaints, and I love that it’s so affordable!

  • Shalaia S.
    Verified Buyer
    Reviewing
    Fair 15 W
    I recommend this product
    Rated 5 out of 5 stars
    5/24/26
    True to color

    Easy to apply and blend in.

  • Alissa P.
    Verified Buyer
    Reviewing
    Dark 180 N
    I recommend this product
    Rated 5 out of 5 stars
    5/24/26
    Love this concealer

    Not too thick or thin, the perfect amount of creaminess. Works well under or over makeup. I also use this concealer for my dark circles under my eyes and it stays put!

  • Darcy B.
    Verified Buyer
    Reviewing
    Deep Dark 190 W
    I recommend this product
    Rated 5 out of 5 stars
    4/18/26
    Amazing Contour

    Really like the contour color as it works great with my skin

  • Yvonne L.
    Verified Buyer
    Reviewing
    Medium Dark 120 W
    I recommend this product
    Rated 5 out of 5 stars
    4/14/26
    Colourpop Concealer

    This concealer matches my complexion perfectly. I am beyond pleased