ColourPop BFF Mascara Black on Black displayed open, wand upright showing dense bristle brush, with a bold black swatch behind; sleek black tube reads Volumizing Mascara and cap features white heart, star, and smiley icons. Lashes transforming - after frame shows longer, thicker, jet‑black lashes versus natural before - achieved with ColourPop BFF Mascara in Black on Black, illustrating dramatic length, volume, and curl in a close-up eye comparison. Defined black lashes coated with ColourPop BFF Mascara in Black on Black, fanning a blue‑gray eye framed by bold graphic double‑wing eyeliner; close‑up beauty shot showcasing clump‑free length and volume. Black on Black BFF Mascara coats and separates lashes on a grey eye, paired with metallic gold eyeliner and a natural brow, highlighting the deep black finish of ColourPop BFF Mascara. ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear. ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black. ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara Black on Black displayed open, wand upright showing dense bristle brush, with a bold black swatch behind; sleek black tube reads Volumizing Mascara and cap features white heart, star, and smiley icons.
 Lashes transforming - after frame shows longer, thicker, jet‑black lashes versus natural before - achieved with ColourPop BFF Mascara in Black on Black, illustrating dramatic length, volume, and curl in a close-up eye comparison.
 Defined black lashes coated with ColourPop BFF Mascara in Black on Black, fanning a blue‑gray eye framed by bold graphic double‑wing eyeliner; close‑up beauty shot showcasing clump‑free length and volume.
 Black on Black BFF Mascara coats and separates lashes on a grey eye, paired with metallic gold eyeliner and a natural brow, highlighting the deep black finish of ColourPop BFF Mascara.
 ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
 ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
 ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara Black on Black displayed open, wand upright showing dense bristle brush, with a bold black swatch behind; sleek black tube reads Volumizing Mascara and cap features white heart, star, and smiley icons. Lashes transforming - after frame shows longer, thicker, jet‑black lashes versus natural before - achieved with ColourPop BFF Mascara in Black on Black, illustrating dramatic length, volume, and curl in a close-up eye comparison.
 Defined black lashes coated with ColourPop BFF Mascara in Black on Black, fanning a blue‑gray eye framed by bold graphic double‑wing eyeliner; close‑up beauty shot showcasing clump‑free length and volume.
 Black on Black BFF Mascara coats and separates lashes on a grey eye, paired with metallic gold eyeliner and a natural brow, highlighting the deep black finish of ColourPop BFF Mascara.
 ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
 ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
 ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.

BFF Mascara

Volumizing Mascara

4.5
Rated 4.5 out of 5 stars
2,769 Reviews

Black on Black - Black

🐰 Cruelty-free
💗 Volumizing
🎨 Ultra-pigmented
🍦 Super creamy
💌 Long-lasting
❤️ Matte finish

review

4.5
Rated 4.5 out of 5 stars
Based on 2,769 reviews
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2,769 reviews
  • Willa C.
    Verified Buyer
    Reviewing
    Pink Inc.
    I recommend this product
    Rated 5 out of 5 stars
    12/28/25
    so cute!! defo would buy again

    i love this mascara! i have it in the purple and now the pink too, i love pink because it brings out the green in my eyes :) i will absolutely be buying this again, it’s amazing!

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  • Lindsey S.
    Verified Buyer
    Reviewing
    Black on Black
    I recommend this product
    Rated 5 out of 5 stars
    12/23/25
    Easy on

    It works. Doesn't raccoon on me too bad until 6ish.

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  • Marilyn H.
    Verified Buyer
    Reviewing
    Brownie Points
    I recommend this product
    Rated 5 out of 5 stars
    12/19/25
    Love this mascara

    Perfect color for my eyes and goes on well. Love everything Colourpop! :)

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  • SJ E.
    Verified Buyer
    Reviewing
    Blue Ya Mind
    I recommend this product
    Rated 5 out of 5 stars
    12/18/25
    💙💙💙

    I dont normally wear mascara, but when i do this is the first one i reach for. Its so vibrant; i bought it for myself LAST Christmas and its lasted me through the year. Safe to say this is becoming an annual gift 😁

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  • Janna H.
    Verified Buyer
    Reviewing
    Wine O'Clock
    I recommend this product
    Rated 5 out of 5 stars
    12/17/25
    Satisfied

    I ordered one and it took longer than expected to arrive and when I opened it the product was a bit crusted up and dried up on the brush. I wrote to them about my problem and they sent me another one free of charge. So thank you for not making me waste my money ! And I was very pleased with the product the second time around. Thanks colourpop !

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