Avenue

The boldest formula of our liquid lipsticks - in one smooth swipe, you’ll get intense color payoff that dries down to a super matte, transfer-proof finish.

Sleep all day, stay up all night in this deep brick red

Ultra Matte Lip This thin, lightweight formula smoothly glides on the lips leaving SUPER intense pigment with a bold, ultra-matte look. It is very long-wearing and 100% kiss-proof AKA no transferring!

Shade Darks, Reds

Net Weight 3.2g (0.11oz)

Step One - Start with bare, dry lips! Prime your lips with our Lippie Primer for smoother application and more comfortable wear!

Step Two - Line your lips with a matching Lippie Pencil; this will help you achieve the perfect finished look and give the appearance of fuller lips.

Step Three - Apply your Ultra Matte Lip in a thin layer for best wear.

- Exfoliate your lips for smoothest application.

- If you'd like, you can apply your favorite Ultra Glossy Lip as a topper!