Love Interest ColourPop Lip and Cheek Balm shows a heart-shaped rosy mauve pan in a translucent pink compact, opened beside its black floral box with heart cutout, styled on torn book pages with red lipstick kiss prints and dried roses. Love Interest ColourPop Lip and Cheek Balm swatch, a rosy pink cream with a dewy sheen, sweeping in a curved swipe to show smooth, blendable texture on a clean white background. Close-up model cheek and lips wearing ColourPop Lip and Cheek Balm, showing a sheer pink flush and dewy natural finish, highlighting A Shadow of Secrets Collection Full Collection Set for a fresh everyday makeup look. Heart-shaped Love Interest compact open to reveal rosy mauve balm, displayed with floral “Instant Crush” box, lit candles, a torn book page, and dried roses on a wood table - ColourPop Lip and Cheek Balm for lips and cheeks. Love Interest ColourPop Lip and Cheek Balm swatched on three skin tones, with two stacked stripes per arm labeled Love Interest and Ravished, showing a dewy rosy-mauve finish and buildable multi-use coverage on a white studio background. Heart-shaped rosy mauve balm set in a fuchsia acrylic compact with a clear flip lid, shown at a three-quarter angle on a white background; ColourPop Lip and Cheek Balm in the Love Interest shade, a multitasking tint for lips and cheeks.
Love Interest ColourPop Lip and Cheek Balm shows a heart-shaped rosy mauve pan in a translucent pink compact, opened beside its black floral box with heart cutout, styled on torn book pages with red lipstick kiss prints and dried roses.
Love Interest ColourPop Lip and Cheek Balm swatch, a rosy pink cream with a dewy sheen, sweeping in a curved swipe to show smooth, blendable texture on a clean white background.
Close-up model cheek and lips wearing ColourPop Lip and Cheek Balm, showing a sheer pink flush and dewy natural finish, highlighting A Shadow of Secrets Collection Full Collection Set for a fresh everyday makeup look.
Heart-shaped Love Interest compact open to reveal rosy mauve balm, displayed with floral “Instant Crush” box, lit candles, a torn book page, and dried roses on a wood table - ColourPop Lip and Cheek Balm for lips and cheeks.
Love Interest ColourPop Lip and Cheek Balm swatched on three skin tones, with two stacked stripes per arm labeled Love Interest and Ravished, showing a dewy rosy-mauve finish and buildable multi-use coverage on a white studio background.
Heart-shaped rosy mauve balm set in a fuchsia acrylic compact with a clear flip lid, shown at a three-quarter angle on a white background; ColourPop Lip and Cheek Balm in the Love Interest shade, a multitasking tint for lips and cheeks.
Love Interest ColourPop Lip and Cheek Balm shows a heart-shaped rosy mauve pan in a translucent pink compact, opened beside its black floral box with heart cutout, styled on torn book pages with red lipstick kiss prints and dried roses. Love Interest ColourPop Lip and Cheek Balm swatch, a rosy pink cream with a dewy sheen, sweeping in a curved swipe to show smooth, blendable texture on a clean white background.
Close-up model cheek and lips wearing ColourPop Lip and Cheek Balm, showing a sheer pink flush and dewy natural finish, highlighting A Shadow of Secrets Collection Full Collection Set for a fresh everyday makeup look.
Heart-shaped Love Interest compact open to reveal rosy mauve balm, displayed with floral “Instant Crush” box, lit candles, a torn book page, and dried roses on a wood table - ColourPop Lip and Cheek Balm for lips and cheeks.
Love Interest ColourPop Lip and Cheek Balm swatched on three skin tones, with two stacked stripes per arm labeled Love Interest and Ravished, showing a dewy rosy-mauve finish and buildable multi-use coverage on a white studio background.
Heart-shaped rosy mauve balm set in a fuchsia acrylic compact with a clear flip lid, shown at a three-quarter angle on a white background; ColourPop Lip and Cheek Balm in the Love Interest shade, a multitasking tint for lips and cheeks.
restocked

Instant Crush Lip & Cheek Balm

Dewy Multi-Use Balm

4.9
Rated 4.9 out of 5 stars
416 Reviews

Limited Edition

Core Shades

Love Interest - rich mauve

🌱 Vegan
🐰 Cruelty-free
🎀 Sheer pigment
💕 Lip + cheek colour
🍦 Super creamy
💙 Dewy finish
💅 Limited edition

review

4.9
Rated 4.9 out of 5 stars
Based on 416 reviews
416 reviews
  • Ana L.
    Verified Buyer
    Reviewing
    Lucky U
    I recommend this product
    Rated 5 out of 5 stars
    12/17/25
    Good one

    The colour is very pretty. The product is very pigmented - a little goes a long way. It is not as long lasting as the powder blushes, but it stays long enough. When applied to the lips, it leaves them a little bit dry.

  • Ana L.
    Verified Buyer
    Reviewing
    Girls Night
    I recommend this product
    Rated 5 out of 5 stars
    12/17/25
    Good one

    The colour is very pretty. The product is very pigmented - a little goes a long way. It is not as long lasting as the powder blushes, but it stays long enough. When applied to the lips, it leaves them a little bit dry.

  • Ray W.
    Verified Reviewer
    Reviewing
    Lucky U
    I recommend this product
    Rated 5 out of 5 stars
    12/6/25
    Can't Believe It's Not Powder

    Got this as a mystery item, and I'm pleasantly surprised with it! I hardly use blush, so you can imagine my intrigue upon realizing it comes in balm form versus the standard powder I've seen from time to time. Very smooth application! A delightful tint to give my complexion a more playful look.

  • Jessica P.
    Verified Buyer
    Reviewing
    Fairytale Things
    I recommend this product
    Rated 5 out of 5 stars
    11/16/25
    Epic

    I love the color! I love that I can use it on my lips and cheeks. It's my new favorite go to product! I'm here to purchase another one! :)

  • Kelly E.
    Verified Buyer
    Reviewing
    Love Interest
    I recommend this product
    Rated 5 out of 5 stars
    11/13/25
    Love Love Interest!

    Love this color! Blendsble and oh so pretty!