ColourPop Ultra Matte Lip in Toast, a warm cocoa brown liquid lipstick, shown open with doe-foot applicator and blush cap with white stars beside a bold matte swatch on a white background, highlighting its long-wear, high-pigment finish. ColourPop Ultra Matte Lip in Toast coating lips on multiple skin tones, showcasing a warm toasted brown nude with a smooth ultra‑matte finish; collage displays close‑up swatches plus the liquid lipstick tube and doe‑foot applicator. ColourPop Ultra Matte Lip in Toast stands centered over three lipstick swatches, highlighting full-coverage, weightless matte payoff; long-lasting, comfy nude-rose shade with peachy undertones on a pink starry background. Doe-foot applicator coated with Toast, a warm brown ColourPop Ultra Matte Lip, showcasing its velvety, rich pigment in a macro close-up against a white background. ColourPop Ultra Matte Lip in Toast standing boxed, warm terracotta nude liquid lipstick shown through a pink star-print carton window, tube labeled Ultra Matte, 3.7g/0.13oz, on a clean white background.
ColourPop Ultra Matte Lip in Toast, a warm cocoa brown liquid lipstick, shown open with doe-foot applicator and blush cap with white stars beside a bold matte swatch on a white background, highlighting its long-wear, high-pigment finish.
 ColourPop Ultra Matte Lip in Toast coating lips on multiple skin tones, showcasing a warm toasted brown nude with a smooth ultra‑matte finish; collage displays close‑up swatches plus the liquid lipstick tube and doe‑foot applicator.
 ColourPop Ultra Matte Lip in Toast stands centered over three lipstick swatches, highlighting full-coverage, weightless matte payoff; long-lasting, comfy nude-rose shade with peachy undertones on a pink starry background.
 Doe-foot applicator coated with Toast, a warm brown ColourPop Ultra Matte Lip, showcasing its velvety, rich pigment in a macro close-up against a white background.
 ColourPop Ultra Matte Lip in Toast standing boxed, warm terracotta nude liquid lipstick shown through a pink star-print carton window, tube labeled Ultra Matte, 3.7g/0.13oz, on a clean white background.
ColourPop Ultra Matte Lip in Toast, a warm cocoa brown liquid lipstick, shown open with doe-foot applicator and blush cap with white stars beside a bold matte swatch on a white background, highlighting its long-wear, high-pigment finish. ColourPop Ultra Matte Lip in Toast coating lips on multiple skin tones, showcasing a warm toasted brown nude with a smooth ultra‑matte finish; collage displays close‑up swatches plus the liquid lipstick tube and doe‑foot applicator.
 ColourPop Ultra Matte Lip in Toast stands centered over three lipstick swatches, highlighting full-coverage, weightless matte payoff; long-lasting, comfy nude-rose shade with peachy undertones on a pink starry background.
 Doe-foot applicator coated with Toast, a warm brown ColourPop Ultra Matte Lip, showcasing its velvety, rich pigment in a macro close-up against a white background.
 ColourPop Ultra Matte Lip in Toast standing boxed, warm terracotta nude liquid lipstick shown through a pink star-print carton window, tube labeled Ultra Matte, 3.7g/0.13oz, on a clean white background.
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Ultra Matte Lip

Matte Liquid Lipstick

4.4
Rated 4.4 out of 5 stars
21,728 Reviews

Toast - Cool brown

🌱 Vegan
🐰 Cruelty-free
🎨 Ultra-pigmented
💌 Long-lasting
🧸 Comfy + non-drying
❤️ Matte finish

review

4.4
Rated 4.4 out of 5 stars
Based on 21,728 reviews
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21,728 reviews
  • Aimée G.
    Verified Buyer
    Reviewing
    LAX
    I recommend this product
    Rated 5 out of 5 stars
    2/27/26
    New Favourite Red Lipstick

    Perfect shade of dark enough and goes on with ease. I will definitely be getting this again once I run out.

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  • Theresa L.
    Verified Buyer
    Reviewing
    Melonade
    I recommend this product
    Rated 5 out of 5 stars
    2/19/26
    Love Matte Red!!!

    Goes on smooth dries to a glorious natte finish and lasts all day!!!

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  • Rebecca A.
    Verified Buyer
    Reviewing
    Panther
    I recommend this product
    Rated 5 out of 5 stars
    2/13/26
    Entirely in love!

    Smooth application and stunning color makes a very happy customer! Gotten so many lovely compliments!

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  • Samantha C.
    Verified Buyer
    Reviewing
    Currant Mood
    I recommend this product
    Rated 5 out of 5 stars
    2/12/26
    Best matte EVER

    This stuff really lasts! Made it through breakfast, lunch and the gym. The matte finish is perfect and it feels light too. No smudging or running. I'll be buying the rest of the colors ASAP.

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  • Jackie O.
    Verified Buyer
    Reviewing
    Fifth Avenue
    I recommend this product
    Rated 5 out of 5 stars
    2/10/26
    Matte Liquid lipstick

    Matte liquid lipstick is lipsticking 😍🔥👌

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