What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff

Cloud Whip Liquid Lipstick

What the Fluff

4.9
Rated 4.9 out of 5 stars
579 Reviews

Color: What the FluffCool pink

🌱 Vegan
🐰 Cruelty-free
🍦 Super creamy
👑 Blurring
🌙 Medium-buildable coverage
👄 Nourishes lips
🧸 Comfy + non-drying
☁️ Soft blurred finish

Cloud Whip blurring liquid lipstick tubes in a gradient of nude, pink, red, and plum shades displayed above a shade finder chart labeled light, cool, warm, and deep, highlighting names like In a Haze, On Cloud 9, and Storm Cloud, infused with marshmallow root extract, cloudberry oil, and hyaluronic acid on a pink cloud background.

review

4.9
Rated 4.9 out of 5 stars
Based on 579 reviews
100%would recommend these products
Reviews Summary
Customers say this blush and lip product blends beautifully with a soft, creamy mousse-like texture that feels lightweight and comfortable. The pigmented formula is buildable for natural or glam looks and works well on both cheeks and lips. Many appreciate its versatility and smooth application, though some note it may require a lip liner for definition or feel slightly drying on lips. The fall-inspired shades flatter various skin tones.
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579 reviews
  • Aliyah L. C.
    Verified Buyer
    Reviewing
    Chilly Air
    I recommend this product
    Rated 5 out of 5 stars
    11/5/26
    Amazing!

    I was worried that I wouldn't know how to apply this product because of the unfamiliar formatting but it goes on so easily and gorgeous!!!!! It gives a nice glow to it and it truly looks like I was outside on a cold winters day! I love it! It really is buildable as well so if you want a more glam look it can do both glam and natural

  • Victoria W.
    Verified Buyer
    Reviewing
    Cider Sip
    I recommend this product
    Rated 5 out of 5 stars
    10/29/26
    The PERFECT shade for me!!

    I love this blush so much. I can’t even describe how perfectly it blends right into my natural coloring. Literally, I just tap my fingers in it and rub a little on my cheekbones and it looks so natural.

  • Leticia D. B.
    Verified Buyer
    Reviewing
    Mile High
    I recommend this product
    Rated 5 out of 5 stars
    10/29/26
    Soft as a cloud

    The formula is very soft and once applied it does not feel heavy. The color is pigmented and it last 2/3 of the day

  • Lisa E.
    Verified Buyer
    Reviewing
    Pretty Aura
    I recommend this product
    Rated 5 out of 5 stars
    10/28/26
    Pretty Aura is fantastic

    I'm really loving all the Colourpop lipsticks Ive bought, the colours are perfect and they last, not constantly applying them throughout the day and they feel so good to wear

  • Lisa E.
    Verified Buyer
    Reviewing
    Floating on Air
    I recommend this product
    Rated 5 out of 5 stars
    10/28/26
    Another great purchase

    I highly recommend anything Colourpop, such a great range and so reasonably priced, loving the lipsticks Ive purchased