ColourPop BFF Mascara wand in Wine O'Clock brushing on rich burgundy pigment, shown with the open volumizing tube and patterned cap, set against a matching wine-red swipe to showcase color payoff and texture. Burgundy-coated lashes wearing ColourPop BFF Mascara in Wine O’Clock, fanning over a deep brown eye and paired with vivid chartreuse eyeshadow in a tight close-up, highlighting bold color payoff and definition. ColourPop BFF Mascara in Wine O’Clock, a burgundy volumizing formula, shown as a model opens the star-patterned wand near her lashes; close-up with lime green eyeshadow against a soft lavender background. ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black. ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear. ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara wand in Wine O'Clock brushing on rich burgundy pigment, shown with the open volumizing tube and patterned cap, set against a matching wine-red swipe to showcase color payoff and texture.
Burgundy-coated lashes wearing ColourPop BFF Mascara in Wine O’Clock, fanning over a deep brown eye and paired with vivid chartreuse eyeshadow in a tight close-up, highlighting bold color payoff and definition.
ColourPop BFF Mascara in Wine O’Clock, a burgundy volumizing formula, shown as a model opens the star-patterned wand near her lashes; close-up with lime green eyeshadow against a soft lavender background.
ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara wand in Wine O'Clock brushing on rich burgundy pigment, shown with the open volumizing tube and patterned cap, set against a matching wine-red swipe to showcase color payoff and texture. Burgundy-coated lashes wearing ColourPop BFF Mascara in Wine O’Clock, fanning over a deep brown eye and paired with vivid chartreuse eyeshadow in a tight close-up, highlighting bold color payoff and definition.
ColourPop BFF Mascara in Wine O’Clock, a burgundy volumizing formula, shown as a model opens the star-patterned wand near her lashes; close-up with lime green eyeshadow against a soft lavender background.
ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.

BFF Mascara

Wine O'Clock

4.5
Rated 4.5 out of 5 stars
2,853 Reviews

Wine O'Clock - Deep burgundy

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🐰 Cruelty-free
💗 Volumizing
🎨 Ultra-pigmented
🍦 Super creamy
💌 Long-lasting
❤️ Matte finish

review

4.5
Rated 4.5 out of 5 stars
Based on 2,853 reviews
2,853 reviews
  • Crystal P.
    Verified Buyer
    Reviewing
    Roar!
    I recommend this product
    Rated 5 out of 5 stars
    8/10/26
    So cute & cool

    Really like this collab! Cute pkg & great color hope you do more like this!

  • Crystal P.
    Verified Buyer
    Reviewing
    Swell Season
    I recommend this product
    Rated 5 out of 5 stars
    8/10/26
    ❤️💗💜

    My very favorite color.

  • Julia G.
    Verified Buyer
    Reviewing
    Swell Season
    I recommend this product
    Rated 5 out of 5 stars
    8/10/26
    holy grail for brown eyes

    please, if you have dark eyes this is a must buy. Not only does it make your eyes absolutely POP, it is such a fun, unique shade that goes with so any color combos. An absolute must-have for summer!

  • Julia G.
    Verified Buyer
    Reviewing
    Wine O'Clock
    I recommend this product
    Rated 5 out of 5 stars
    8/10/26
    Love!

    The most stunning dark red mascara that makes brown eyes absolutely POP! The applicator makes it so easy to get the little lashes near the inner corners of the eye.

    Not waterproof, so beware if you are an emotional person, you may be crying red tears.

  • Mayra P.
    Verified Buyer
    Reviewing
    Swell Season
    I recommend this product
    Rated 5 out of 5 stars
    8/10/26
    Beautiful color!

    Love love love! Got one for me & one for my bestie! Don’t ever stop making these color mascaras! Definitely makes you stand out ima crowd!