ColourPop Ultra Matte Lip in You Win swatched; deep berry-plum liquid lipstick in a clear tube with white logo and doe-foot applicator, peach cap with star print, set against a bold matte wine swipe showcasing color payoff. ColourPop Ultra Matte Lip You Win coats lips in rich berry‑mauve, shown in a grid on multiple skin tones with a smooth ultra matte finish; product tube and doe‑foot applicator displayed on a rosy backdrop. ColourPop Ultra Matte Lip in You Win standing upright, showing a deep rosy‑mauve liquid lipstick with star‑print cap, swatched in three strokes behind it to highlight full‑coverage, weightless, long‑lasting matte finish on a pink backdrop. Doe-foot applicator coated in You Win Ultra Matte Lip, a deep berry red, showing velvety pigment and texture in macro on a white background; ColourPop Ultra Matte Lip wand ready for precise, long-wear application. ColourPop Ultra Matte Lip in You Win stands upright in a blush-pink box with star accents, a cutout revealing the mauve liquid lipstick tube; 3.7g/0.13oz on a white background for a long-wear matte finish.
ColourPop Ultra Matte Lip in You Win swatched; deep berry-plum liquid lipstick in a clear tube with white logo and doe-foot applicator, peach cap with star print, set against a bold matte wine swipe showcasing color payoff.
 ColourPop Ultra Matte Lip You Win coats lips in rich berry‑mauve, shown in a grid on multiple skin tones with a smooth ultra matte finish; product tube and doe‑foot applicator displayed on a rosy backdrop.
 ColourPop Ultra Matte Lip in You Win standing upright, showing a deep rosy‑mauve liquid lipstick with star‑print cap, swatched in three strokes behind it to highlight full‑coverage, weightless, long‑lasting matte finish on a pink backdrop.
 Doe-foot applicator coated in You Win Ultra Matte Lip, a deep berry red, showing velvety pigment and texture in macro on a white background; ColourPop Ultra Matte Lip wand ready for precise, long-wear application.
 ColourPop Ultra Matte Lip in You Win stands upright in a blush-pink box with star accents, a cutout revealing the mauve liquid lipstick tube; 3.7g/0.13oz on a white background for a long-wear matte finish.
ColourPop Ultra Matte Lip in You Win swatched; deep berry-plum liquid lipstick in a clear tube with white logo and doe-foot applicator, peach cap with star print, set against a bold matte wine swipe showcasing color payoff. ColourPop Ultra Matte Lip You Win coats lips in rich berry‑mauve, shown in a grid on multiple skin tones with a smooth ultra matte finish; product tube and doe‑foot applicator displayed on a rosy backdrop.
 ColourPop Ultra Matte Lip in You Win standing upright, showing a deep rosy‑mauve liquid lipstick with star‑print cap, swatched in three strokes behind it to highlight full‑coverage, weightless, long‑lasting matte finish on a pink backdrop.
 Doe-foot applicator coated in You Win Ultra Matte Lip, a deep berry red, showing velvety pigment and texture in macro on a white background; ColourPop Ultra Matte Lip wand ready for precise, long-wear application.
 ColourPop Ultra Matte Lip in You Win stands upright in a blush-pink box with star accents, a cutout revealing the mauve liquid lipstick tube; 3.7g/0.13oz on a white background for a long-wear matte finish.
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Ultra Matte Lip

Matte Liquid Lipstick

4.4
Rated 4.4 out of 5 stars
21,750 Reviews

You Win - Plummy pink

🌱 Vegan
🐰 Cruelty-free
🎨 Ultra-pigmented
💌 Long-lasting
🧸 Comfy + non-drying
❤️ Matte finish

review

4.4
Rated 4.4 out of 5 stars
Based on 21,750 reviews
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21,750 reviews
  • Danielle B.
    Verified Buyer
    Reviewing
    Off The Record
    I recommend this product
    Rated 5 out of 5 stars
    4/27/26
    Great color

    Easy to apply. Solid color. Stays put all day.

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  • Jody K.
    Verified Buyer
    Reviewing
    LAX
    I recommend this product
    Rated 4 out of 5 stars
    4/26/26
    Pretty color

    Goes on beautiful, not quite as long lasting as I had hoped, and bleeds a bit.

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  • Carolyn M.
    Verified Buyer
    Reviewing
    LAX
    I recommend this product
    Rated 5 out of 5 stars
    4/22/26
    Such a Great Color!

    I used my case of LAX until I was running on fumes. Thank goodness ColorPop still makes it. I ordered two, and hopefully that will keep me for a while. Great value for such a fantastic product!

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  • Katrina M. R.
    Verified Buyer
    Reviewing
    Off The Record
    I recommend this product
    Rated 5 out of 5 stars
    4/13/26
    Beautiful colour

    I love the colour on my lips. It lasts very long too, I don’t need to reapply for the whole day.

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  • Sheila C.
    Verified Buyer
    Reviewing
    LAX
    I recommend this product
    Rated 5 out of 5 stars
    4/13/26
    Love the color

    I love the color of LAX. It blends beautifully with .my skin tone.

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