the ColourPop edit

PopCulture

Tutorials, dupes, and guides you'll actually use. Plus, our hot takes and top picks we can't stop talking about.

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The best affordable blush for an actual lit-from-within flush

Guides

The best affordable blush for an actual lit-from-within flush

How we pick: we judge a blush on how skin-like the flush reads and how easy it is to co...
The best affordable lip liners, according to us

Guides

The best affordable lip liners, according to us

How we pick: we look for creamy glide, a clean edge, and all-day wear — and only name C...
The best affordable eyeshadow palettes we actually reach for

Tutorials

The best affordable eyeshadow palettes we actually reach for

How we pick: we weigh pigment, blendability, and wear, and we only recommend ColourPop ...