What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff
What the Fluff

Cloud Whip Liquid Lipstick

What the Fluff

4.9
Rated 4.9 out of 5 stars
370 Reviews

What the Fluff - Cool pink

🌱 Vegan
🐰 Cruelty-free
🍦 Super creamy
👑 Blurring
🌙 Medium-buildable coverage
👄 Nourishes lips
🧸 Comfy + non-drying
☁️ Soft blurred finish

Cloud Whip blurring liquid lipstick tubes in a gradient of nude, pink, red, and plum shades displayed above a shade finder chart labeled light, cool, warm, and deep, highlighting names like In a Haze, On Cloud 9, and Storm Cloud, infused with marshmallow root extract, cloudberry oil, and hyaluronic acid on a pink cloud background.

review

4.9
Rated 4.9 out of 5 stars
Based on 370 reviews
370 reviews
  • Alma K. S.
    Verified Buyer
    Reviewing
    Sunset Smooch
    I recommend this product
    Rated 5 out of 5 stars
    6/16/26
    My favorite brand

    The first time I was given Colourpop was 11 years by my bestfriend. I never looked back again. Even if I live in the UK, I order from the US as it is not available here.

  • Juliana C.
    Verified Buyer
    Reviewing
    Pretty Aura
    I recommend this product
    Rated 5 out of 5 stars
    6/15/26
    Love the blurred matte look

    Love the berry color and matte texture, the compact size is perfect for my small purses

  • Colleen H.
    Verified Buyer
    Reviewing
    On Cloud 9
    I recommend this product
    Rated 5 out of 5 stars
    6/11/26
    On cloud 9 lipstain

    I have decided to only wear this lipstain for the entire summer. I love the smoothness and coverage it’s so light and lasts for hours!

  • Sara O.
    Verified Buyer
    Reviewing
    Floating on Air
    I recommend this product
    Rated 5 out of 5 stars
    6/10/26
    Very light and non- drying

    It feels super lightweight and is not drying on the lips. Very nice natural pinky color too!

  • Lydia T.
    Verified Buyer
    Reviewing
    On Cloud 9
    I recommend this product
    Rated 5 out of 5 stars
    6/9/26
    Love the Cloud 9

    Easy application, doesn’t dry out lips, & love the color