ColourPop BFF Mascara wand in Wine O'Clock brushing on rich burgundy pigment, shown with the open volumizing tube and patterned cap, set against a matching wine-red swipe to showcase color payoff and texture. Burgundy-coated lashes wearing ColourPop BFF Mascara in Wine O’Clock, fanning over a deep brown eye and paired with vivid chartreuse eyeshadow in a tight close-up, highlighting bold color payoff and definition. ColourPop BFF Mascara in Wine O’Clock, a burgundy volumizing formula, shown as a model opens the star-patterned wand near her lashes; close-up with lime green eyeshadow against a soft lavender background. ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black. ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear. ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara wand in Wine O'Clock brushing on rich burgundy pigment, shown with the open volumizing tube and patterned cap, set against a matching wine-red swipe to showcase color payoff and texture.
Burgundy-coated lashes wearing ColourPop BFF Mascara in Wine O’Clock, fanning over a deep brown eye and paired with vivid chartreuse eyeshadow in a tight close-up, highlighting bold color payoff and definition.
ColourPop BFF Mascara in Wine O’Clock, a burgundy volumizing formula, shown as a model opens the star-patterned wand near her lashes; close-up with lime green eyeshadow against a soft lavender background.
ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.
ColourPop BFF Mascara wand in Wine O'Clock brushing on rich burgundy pigment, shown with the open volumizing tube and patterned cap, set against a matching wine-red swipe to showcase color payoff and texture. Burgundy-coated lashes wearing ColourPop BFF Mascara in Wine O’Clock, fanning over a deep brown eye and paired with vivid chartreuse eyeshadow in a tight close-up, highlighting bold color payoff and definition.
ColourPop BFF Mascara in Wine O’Clock, a burgundy volumizing formula, shown as a model opens the star-patterned wand near her lashes; close-up with lime green eyeshadow against a soft lavender background.
ColourPop BFF Mascara Purple Prose swatch showing a smooth, wavy pastel purple mascara stroke, centered in a grid alongside labeled shades Blue Ya Mind, Left on Red, Wine O’Clock, Brownie Points, Pink Inc., and Black on Black.
ColourPop BFF Mascara wands in multiple bold shades lined up on a lavender background with hearts and stars, highlighting the Brownie Points brown mascara as a cruelty-free volumizing Colourpop mascara option for everyday wear.
ColourPop BFF Mascara in Swell Season, a bold cobalt blue, shows the tube and open wand with twisted nylon fiber brush depositing vibrant, volumizing pigment against a blue swatch backdrop for dramatic lashes.

BFF Mascara

Volumizing Mascara

4.5
Rated 4.5 out of 5 stars
2,818 Reviews

Wine O'Clock - Deep burgundy

🐰 Cruelty-free
💗 Volumizing
🎨 Ultra-pigmented
🍦 Super creamy
💌 Long-lasting
❤️ Matte finish

review

4.5
Rated 4.5 out of 5 stars
Based on 2,818 reviews
2,818 reviews
  • Stacey G.
    Verified Buyer
    Reviewing
    Roar!
    I recommend this product
    Rated 5 out of 5 stars
    4/12/26
    Such a fun colour...!

    I love this shade of mascara. It's perfect for a fun day away from work.

  • Guadalupe R. A.
    Verified Buyer
    Reviewing
    Brownie Points
    I recommend this product
    Rated 5 out of 5 stars
    4/12/26
    Very nice. Color.

    Looks great on all person for morning.

  • Guadalupe R. A.
    Verified Buyer
    Reviewing
    Left on Red
    I recommend this product
    Rated 5 out of 5 stars
    4/12/26
    Love red in all. My Lips and know my eye mascara.

    Fantastic color.

  • Guadalupe R. A.
    Verified Buyer
    Reviewing
    Wine O'Clock
    I recommend this product
    Rated 5 out of 5 stars
    4/12/26
    Great color.

    Very cool,

  • Guadalupe R. A.
    Verified Buyer
    Reviewing
    Purple Prose
    I recommend this product
    Rated 5 out of 5 stars
    4/12/26
    Beautiful color for all occasions.

    Good quality, pigment, and fantastic.