ColourPop Ultra Matte Lip in Toast, a warm cocoa brown liquid lipstick, shown open with doe-foot applicator and blush cap with white stars beside a bold matte swatch on a white background, highlighting its long-wear, high-pigment finish. ColourPop Ultra Matte Lip in Toast coating lips on multiple skin tones, showcasing a warm toasted brown nude with a smooth ultra‑matte finish; collage displays close‑up swatches plus the liquid lipstick tube and doe‑foot applicator. ColourPop Ultra Matte Lip in Toast stands centered over three lipstick swatches, highlighting full-coverage, weightless matte payoff; long-lasting, comfy nude-rose shade with peachy undertones on a pink starry background. Doe-foot applicator coated with Toast, a warm brown ColourPop Ultra Matte Lip, showcasing its velvety, rich pigment in a macro close-up against a white background. ColourPop Ultra Matte Lip in Toast standing boxed, warm terracotta nude liquid lipstick shown through a pink star-print carton window, tube labeled Ultra Matte, 3.7g/0.13oz, on a clean white background.
ColourPop Ultra Matte Lip in Toast, a warm cocoa brown liquid lipstick, shown open with doe-foot applicator and blush cap with white stars beside a bold matte swatch on a white background, highlighting its long-wear, high-pigment finish.
 ColourPop Ultra Matte Lip in Toast coating lips on multiple skin tones, showcasing a warm toasted brown nude with a smooth ultra‑matte finish; collage displays close‑up swatches plus the liquid lipstick tube and doe‑foot applicator.
 ColourPop Ultra Matte Lip in Toast stands centered over three lipstick swatches, highlighting full-coverage, weightless matte payoff; long-lasting, comfy nude-rose shade with peachy undertones on a pink starry background.
 Doe-foot applicator coated with Toast, a warm brown ColourPop Ultra Matte Lip, showcasing its velvety, rich pigment in a macro close-up against a white background.
 ColourPop Ultra Matte Lip in Toast standing boxed, warm terracotta nude liquid lipstick shown through a pink star-print carton window, tube labeled Ultra Matte, 3.7g/0.13oz, on a clean white background.
ColourPop Ultra Matte Lip in Toast, a warm cocoa brown liquid lipstick, shown open with doe-foot applicator and blush cap with white stars beside a bold matte swatch on a white background, highlighting its long-wear, high-pigment finish. ColourPop Ultra Matte Lip in Toast coating lips on multiple skin tones, showcasing a warm toasted brown nude with a smooth ultra‑matte finish; collage displays close‑up swatches plus the liquid lipstick tube and doe‑foot applicator.
 ColourPop Ultra Matte Lip in Toast stands centered over three lipstick swatches, highlighting full-coverage, weightless matte payoff; long-lasting, comfy nude-rose shade with peachy undertones on a pink starry background.
 Doe-foot applicator coated with Toast, a warm brown ColourPop Ultra Matte Lip, showcasing its velvety, rich pigment in a macro close-up against a white background.
 ColourPop Ultra Matte Lip in Toast standing boxed, warm terracotta nude liquid lipstick shown through a pink star-print carton window, tube labeled Ultra Matte, 3.7g/0.13oz, on a clean white background.
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Ultra Matte Lip

Matte Liquid Lipstick

4.4
Rated 4.4 out of 5 stars
21,706 Reviews

Toast - Cool brown

Last Call, Up to 60% off Select Items

🌱 Vegan
🐰 Cruelty-free
🎨 Ultra-pigmented
💌 Long-lasting
🧸 Comfy + non-drying
❤️ Matte finish

review

4.4
Rated 4.4 out of 5 stars
Based on 21,706 reviews
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21,706 reviews
  • Teresa D.
    Verified Buyer
    Reviewing
    You Win
    I recommend this product
    Rated 5 out of 5 stars
    1/6/26
    Wonderful Matte Lipstick

    This matte lipstick goes on liquid at first, then after a few minutes' dries to matte. I don't feel that it dries too much. The color is very pretty and lasts for a period of time. Also, you are able to see it well meaning that it is not nude. I like being able to see my lipstick.

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  • Teresa D.
    Verified Buyer
    Reviewing
    Flurries
    I recommend this product
    Rated 5 out of 5 stars
    1/6/26
    Wonderful Matte Lipstick

    This matte lipstick starts out liquid and after a few minutes' dries to matte. I don't feel that it dries too much but does stay on for a period of time. The color is very pretty, and it is not too light that you can barely see it.

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  • LORETTA B.
    Verified Buyer
    Reviewing
    Currant Mood
    I recommend this product
    Rated 5 out of 5 stars
    1/5/26
    currant mood

    beautiful

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  • Marcy B.
    Verified Buyer
    Reviewing
    Bumble
    I recommend this product
    Rated 5 out of 5 stars
    1/4/26
    Love this one!

    Perfect color! Not too red and not too brown! Love this one.

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  • Nicole C.
    Verified Buyer
    Reviewing
    You Win
    I recommend this product
    Rated 5 out of 5 stars
    1/3/26
    Love it!

    Creamy application that smooths lips with a matte finish for staying power. These matte lipsticks are nicely pigmented so the color comes out and does not fade even after eating.

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